Clarksons PLC, one of the largest shipbrokers in the world, approached us to help with the launch of their end-to-end shipping software solution Clarksons Cloud*.
We were tasked with managing the branding and web presence for the new software leading to a keynote speech from the company's CEO.
To do this we created a brand-new visual identity for Clarksons Cloud with logos, printed materials, presentations, a new video spot and website.
My roles on this project were firstly to source, brief and manage contracted resources to handle UX and creative design phases of the website.
Secondly, I was the lead developer for a website that encourages users to book a demo to find out more about the suite of software products. The website was built as a custom WordPress theme for the updated visual identity of the brand.
*Since development Clarksons Cloud has been rebranded to Sea and the website design and development updated in several areas which neither I nor Feref was a part of.